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Custom Rod Builders

La Luciole 
Here at the factory we build in batches. We can offer small small changes to rods such as adding a name, but we do not offer a custom service. If you want a unique custom build, there are independent custom rod builders who will build a rod to your specification, both here in the UK and overseas.  Most of those rod builders are well known as anglers and can also offer you expert advice. These are independent businesses, and vary in what they can offer. A few phone calls should find someone who can offer what you want, a look on their web pages or facebook accounts will get you some extra information on the work they do. The rods on the left are from La luciole in France. They have Alps reels seats and are a fine example of what you can have made, and below we list a few more builders around the UK and overseas. Of course you can always build your own rod and we offer components through https://www.rivercitytackle.co.uk/ where you will also find blanks listed.

The possibilities

We list a few custom rod builders below. When planning your specification you should take advice from the professionals as they all have a lot of experience. Each custom builder has his own area of expertise.

UK Custom Rod Builders

 Broadlands Custom Rodss. Colin Pitelen. Colin is a pike specialist and custom builds as well as having his own predator range. Norfolk. 077477415900

Buzzard Rods. Custom rod builder and specialist for repairs and alterations. Bedfordshire. coopsbuzzard@gmail.com

Calvin Hancock Custom Rods. Calvin is based in Stoke and is expert in buidling high quality carp rods. 07773283737

Clayton Custom Rods Kev Clayton worked in the Harrison factory for many years before setting up his own company. He sets the highest standards of quality and service and is based in the Liverpool-Wirral area. 07921121330

Cotswold Rods in Wiltshire offer custtom rods and their own range of products. They also have space to cast a rod. 01285 860783

D.L. Specialist Tackle Dave Lumb is a well known predator angler and offers a wide range of rods, some to his own special designs, for predator, carp and specialist fishing. Preston area. 01772 812036

Eden Custom Rods Dean Hughes has a passion for creating some unique rods, both carp and specialist.  As a lifelong angler and engineer he says "detail is everything when it comes to the finished product"  Cumbria 07540 279900

John Hutchinson.  I don't think anyone can claim more experience than John, who has had a long career of custom and trade rod building. Expert with cork. Bedfordshire 07899 800985

Johnson Ross One of the best carp and specialist shops, Johnson Ross also offer a bespoke service accesible from their website. 01992 462 044

La Luciole  Custom Rods from French builder Pierre Gagneraud

Lee Preston is based in Chorley and has thirty years of fishing experience and a range of rods and components to look at on his website.  07467 606144

MB Rod building. Marc Barnet must be one of the most experienced in the business having built rods for the trade and in his own shop, Mark II angling, and now working from home in Seasalter near Whistable. He has loads of experience to help you choose. 07768 455 458 marc@mbrodbuiling.com

Mark Tunley Custom Rods Mark offers a wide range of his own special rods and custom built for river and carp. Hampshire 0790 525 6747

Nick Buss Custom Rods Nick is both a well known carp angler and a well established rod builder. He can give excellent advice on choosing your next rods, and then build them.  Kent  44 778 778 0318

Orme Custom Rods Chris builds a lot of distance rods, and sells abroard. He also imports some exclusive components. Ipswich 07733 11 33 21

Peregrine Rods Roger McCourtney is a river specialist, though he offers carp and fly rods as well. He teaches rod building at evening classes, an all round expert! Bath 01761 419311

Steve White Custom Rods offers some exclusive rods built on blanks we make specially as well as our standard range. South East based. 07818481963

The Tackle Box A long established shop with expert staff and a team of in-house rod builders. Dartford 01322 292400

Tony Kay Custom Rods Tony mostly makes carp rod and rods for catfish. He occasionally helps us in the factory too. Wigan  07525658802

Everyone in the list above can offer something different. Custom rod builders are always busy, so you may have to wait a few weeks for rods, but it is worth it for something unique built specially for you. Carp is the bread and butter for most builders, but many can offer any type of rod you want, and the majority are very experienced anglers, well able to give excellent advice.

 For more advice, ring the factory (0151 709 5981) and ask for Mike Helliwell.


Cotes et Lacs who have many years experience with our rods and blanks. France.

Falcon Rod Design Repairs and custom building Belgium

Infinity Custom Rods Koen Verkimpe, Belgium 

Cote et lacs
Cotes et Lacs
Kev Clayton Customs
Kevin Clayton
Kingfisher Chubb Chub rod by Kingfisher Rods Eden Rods 
Eden Rods